July 25, 2024


Where Innovation Lives

From the editor: Women continue to fill prominent automotive executive roles, which is awesome

3 min read


Most likely not lots of individuals would dispute the level that Cox Automotive has extensive of variety of assets. Any one who walked as a result of the expo hall at NADA Exhibit 2022 could virtually see that with their very own eyes.

As a result of those people means, we in this article at Cherokee Media Group receive multiple messages consistently from the Cox Automotive family irrespective of whether it’s the latest figures involving accredited pre-owned income, wholesale charges or credit availability.

When a different of all those messages arrived late this week, a component of it immediately caught my attention. The information launch introduced that Cox Automotive Retail Answers created numerous vital modifications to its management staff.

And all 5 executives stated in the announcement have been women of all ages.

To mimic longtime sporting activities broadcaster Tim Brando, “How about that?!”

According to that news launch, Cox Automotive Retail Solutions president Lori Wittman reported among the the changes, Mandi Fang became the new senior vice president of shopper functions and Tracy Noonan Fred became the new senior vice president of supplier answers. Both of those will now report straight to Wittman.

Joining Wittman’s group is Cheryl Miller, who will go on in her position as vice president of financial institution options. Jessica Stafford proceeds to report to Wittman in her role as SVP of consumer answers but will now direct the combined client advertising and marketing ability of Seller.com, Autotrader, and Kelley Blue E-book inside of Cox Automotive’s Retail group.

“With these promotions and alignments, Cox Automotive Retail Answers is poised to lead our clients confidently into this new era of automotive retailing,” Wittman claimed in the information launch. “This leadership team’s working experience, determination, and passion will gas the transformation of the automotive market and drive better good results for our clientele and partners.”

Surely, this new era of automotive retailing involves the know-how these five ladies oversee for Cox Automotive. But it is also a new era for what it’s like at minimum at dealerships. In lots of outlets, extended gone are the stereotypes in the spotlight of these supplier commercials from a decade ago in which the ad hook was “Tired of getting badgered?”

In just one of the places, the badger — characterized to be a chauvinistic male salesperson down to the plaid activity coat — quips to the prospective customer who was feminine, “there’s the rearview mirror the place you can set on your makeup!”

Forward-contemplating dealerships and massive companies these types of as Cox Automotive certainly are not the only industry shops lifting females to their nicely-deserved place in management. Celebrating that development is component of the reason why we Cherokee Media Group produced some of the awards plans we’ve orchestrated for numerous years now. They incorporate Females in Remarketing, Ladies in Retail, Girls in Vehicle Finance and new this 12 months, Gals in Collections and Recoveries.

All the most recent honorees will be celebrated through Used Car Week, which starts Nov. 14 in San Diego. Possibly you can make the vacation to beautiful southern California all through the 7 days right before Thanksgiving to fulfill them in person and hear their stories about how they flourished to their respective positions.

In that latest news launch from Cox Automotive, what Wittman claimed about her executive workforce rings real about a host of gals in automotive management today.

“These women of all ages were purposefully chosen for their impressive tips and inclusive methods of motivating their groups to accomplish targets, streamline procedures and leverage technological innovation to develop a regular, seamless consumer encounter,” Wittman said.

Nick Zulovich is senior editor with Cherokee Media Group and can be achieved at [email protected].


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